Being a toy inventor must be a fun job. Before Thanksgiving, Michael Gramelspacher, founder of SG Labs, walked Belleville CEO teams through the processes of ideation, development, and the pitch to corporate giants. Michael engaged students in a challenging and fun brainstorming session where they each conceived an idea for a brand new toy. It was an inspiring day of learning for all, and we got to see how his TikTok-famous toy DJ Bouncing Beats was developed.